{"id":76895,"date":"2026-03-20T16:53:59","date_gmt":"2026-03-20T08:53:59","guid":{"rendered":"https:\/\/hisoair.com\/?post_type=case&p=76895"},"modified":"2026-03-21T02:36:41","modified_gmt":"2026-03-20T18:36:41","slug":"from-medical-doctor-to-entrepreneur-austin-perlmutters-journey-with-hisoair","status":"publish","type":"case","link":"https:\/\/hisoair.com\/fr\/case\/from-medical-doctor-to-entrepreneur-austin-perlmutters-journey-with-hisoair\/","title":{"rendered":"From Medical Doctor to Entrepreneur: Austin Perlmutter\u2019s Journey with HisoAir"},"content":{"rendered":"","protected":false},"featured_media":76126,"template":"","class_list":["post-76895","case","type-case","status-publish","has-post-thumbnail","hentry"],"meta_box":{"case_short_name":"Lichen Air (Wellness)","related_factory":["76844","76869"],"case_title":"From Medical Doctor to Entrepreneur: Austin Perlmutter\u2019s Journey with HisoAir","location_display":"Pacific Northwest, USA","industry_display":"Wellness Products","case_intro":"As he dove deeper into strategies for supporting brain function, Dr. Austin Perlmutter discovered a major but often overlooked factor: indoor air quality. That vision became Lichen Air, a company devoted to improving brain health through cleaner, smarter indoor air.","case_hero_image":{"width":150,"height":150,"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340.png","filesize":2687054,"sizes":{"medium":{"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340-300x239.png","width":300,"height":239,"mime-type":"image\/png","filesize":92017,"url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-300x239.png"},"large":{"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340-1024x815.png","width":1024,"height":815,"mime-type":"image\/png","filesize":1059699,"url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-1024x815.png"},"thumbnail":{"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340-150x150.png","width":150,"height":150,"mime-type":"image\/png","filesize":31254,"url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-150x150.png"},"medium_large":{"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340-768x612.png","width":768,"height":612,"mime-type":"image\/png","filesize":592063,"url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-768x612.png"},"trp-custom-language-flag":{"file":"98a6a621-2907-4a3d-824e-e96a0d1ed340-15x12.png","width":15,"height":12,"mime-type":"image\/png","filesize":791,"url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-15x12.png"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"ID":"76126","name":"98a6a621-2907-4a3d-824e-e96a0d1ed340.png","path":"\/nas\/content\/live\/hisoair\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340.png","url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340-150x150.png","full_url":"https:\/\/hisoair.com\/wp-content\/uploads\/98a6a621-2907-4a3d-824e-e96a0d1ed340.png","title":"Clean air. Clear mind","caption":"","description":"","alt":"","srcset":false},"target_audience":"Health-Conscious Consumers","solution_area":"Brain Health","key_tech":"Airflow Simulation","production_type":"OEM\/ODM Assembly","background_content":"
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Dr. Austin Perlmutter is an internal medicine physician, author, and internationally recognized brain health expert. After witnessing the impact of Alzheimer\u2019s disease on his grandparents, Austin became committed to helping others take control of their brain health from home.<\/p>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n","solution_content":"

HisoAir provided full-stack support from early-stage concept development to final product readiness. We optimized the internal and external structure, balancing aesthetics with mass-production feasibility.<\/p>\n","customization_details":"

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Our engineering team conducted airflow simulation to meet the 800m\u00b3\/h CADR target. We sourced cost-effective materials, provided rapid prototypes for testing, and managed certification planning (CE, ETL, FCC) alongside packaging and UI design.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","The_Challenge":"

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\u2714Unfamiliar Territory<\/strong><\/div>\n
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Navigating a steep learning curve from HEPA filtration to global safety certifications.<\/span><\/h4>\n<\/div>\n<\/div>\n
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\u2714Technical Translation<\/strong><\/div>\n
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Translating a medical and scientific vision into a high-performance, validated hardware device.<\/h4>\n<\/div>\n<\/div>\n
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\u2714Cost & Performance Balance<\/strong><\/div>\n
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Achieving a strict target CADR of 800m\u00b3\/h while staying within budget.<\/span><\/h4>\n<\/div>\n<\/div>\n","results_content":"
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The client progressed from a rough concept to a refined, production-ready product that maintained its standout specs (800 CADR) and passed key performance evaluations.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","client_feedback_quote":"\"Austin Perlmutter\u2019s journey exemplifies how HisoAir empowers entrepreneurs, regardless of their background, to bring their ideas to life. With the right team and resources, anyone can take the leap from concept to commercialization.\"","client_feedback_name":"Client Feedback","explore_platform_intro":"","case_capability_to":["80539","80548","80576","76904"],"application_case_from":["76926"],"product_case_from":["24173"]},"_links":{"self":[{"href":"https:\/\/hisoair.com\/fr\/wp-json\/wp\/v2\/case\/76895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hisoair.com\/fr\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/hisoair.com\/fr\/wp-json\/wp\/v2\/types\/case"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hisoair.com\/fr\/wp-json\/wp\/v2\/media\/76126"}],"wp:attachment":[{"href":"https:\/\/hisoair.com\/fr\/wp-json\/wp\/v2\/media?parent=76895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}