Pacific Northwest, USA, Wellness Products

From Medical Doctor to Entrepreneur: Austin Perlmutter’s Journey with HisoAir

As he dove deeper into strategies for supporting brain function, Dr. Austin Perlmutter discovered a major but often overlooked factor: indoor air quality. That vision became Lichen Air, a company devoted to improving brain health through cleaner, smarter indoor air.

TARGET AUDIENCE

Health-Conscious Consumers

SOLUTION AREA

Brain Health

KEY TECH

Airflow Simulation

PRODUCTION

OEM/ODM Assembly

Background

Dr. Austin Perlmutter is an internal medicine physician, author, and internationally recognized brain health expert. After witnessing the impact of Alzheimer’s disease on his grandparents, Austin became committed to helping others take control of their brain health from home.

The Challenge

✔Unfamiliar Territory

Navigating a steep learning curve from HEPA filtration to global safety certifications.

✔Technical Translation

Translating a medical and scientific vision into a high-performance, validated hardware device.

✔Cost & Performance Balance

Achieving a strict target CADR of 800m³/h while staying within budget.

The Solution

HisoAir supported SCA through a comprehensive 4D product development approach (Discover, Define, Design, Deliver). Our engineering team developed customized wall-mounted and ceiling-mounted air purifier systems, optimizing internal airflow, filtration structures, and installation designs for dental and commercial spaces.

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Customization Details

Our engineering team conducted airflow simulation to meet the 800m³/h CADR target. We sourced cost-effective materials, provided rapid prototypes for testing, and managed certification planning (CE, ETL, FCC) alongside packaging and UI design.

The Results

The client progressed from a rough concept to a refined, production-ready product that maintained its standout specs (800 CADR) and passed key performance evaluations.

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"Austin Perlmutter’s journey exemplifies how HisoAir empowers entrepreneurs, regardless of their background, to bring their ideas to life. With the right team and resources, anyone can take the leap from concept to commercialization."

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